This entrepreneur coaching program is designed for people who want to transition from employee to entrepreneur – without failing.
My 8-week coaching program Rock Solid Roadmap to Business Ownership is all about clarifying and de-risking the leap from employment to owning your own business.
You know what you want to achieve,
I know the science to get you there.
Let’s work together.
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Quick Overview
- 8-week coaching program, Rock Solid Roadmap to Business Ownership – guaranteed to deliver results or your money back.
- The outcome I deliver is to equip you with the confidence and a solid plan to escape salaried slavery and be your own boss in a successful business venture, without the fear of failure holding you back.
- Ideal for people who are…
- Salaried workers in an organisation,
- Have hit a plateau in their current role,
- Are unhappy, unfulfilled, and possibly even worried that their job is at risk,
- Want to leave “working for the man” behind them and work for themselves; either setting up a business from scratch or buying an established business,
- Have been thinking about this for years,
- Want to make sure they’re doing the right thing and not making a big mistake, because leaving the safety net of a salaried job can be scary,
- Need clarity and direction.
- Between weekly sessions: Unlimited support.
- After you have completed the 8-week program: Lifetime unlimited Momentum Sessions (by phone, Video Meet or in-person) to keep you on track and accountable.
- $4,500 plus gst
Ready to Transform Your Life?
Book a FREE No-Obligation Business Clarity Session…
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About the 8-Week Entrepreneur Coaching Program
I’ll meet with you if you live in Auckland, or we can FaceTime, GoogleMeet or Teams for a FREE no-obligation Business Clarity Consultation to listen and discuss your specific situation and dream outcome – the confidence and a solid plan to escape salaried slavery and be your own boss in a successful business venture, without the fear of failure holding you back.
If you think I can help you achieve your dream outcome, you’ll enrol in my 8-week entrepreneur coaching program, Rock Solid Roadmap to Business Ownership.
The program consists of 12 modules delivered over 8 weeks. We spend more time on the modules that relate strongly to your situation, and skim through the ones that don’t.
You’ll attend weekly 1-hour personal, one-on-one coaching sessions (in-person or virtual), receive written customised weekly action plans, and have my full availability and support between sessions to keep you on track.
- Module 1: Foundations
- In this module we create the Foundation Document. This is a Q&A session that will uncover your core values, personality, priorities, and ideal life. We use this as a core reference during the program.
- We clarify desired outcomes (what do you want from coaching?) and identify focus areas (career, business, direction, resilience, wealth, lifestyle, confidence, health & fitness, etc).
- Module 2: Cognitive Behavioural Coaching
- In this module we gather data, optimise your mindset (thoughts, beliefs, images, emotions, behaviours, physical reactions), and identify limiting beliefs.
- You’ll come to understand how your thinking habits influence your circumstances, success, actions and behaviours, as well as your feelings and emotions. Then I’ll teach you how to easily reframe unhelpful thought patterns so they no longer have a hold over you.
- Module 3: Mindfulness
- Numerous studies show that mindfulness = less stress and greater happiness. I’ll teach you how to do it. I show you how to reduce stress, acknowledge your emotions and allow unhelpful thoughts to drift away, how to practice mindfulness, and identify specific activities or events to practice mindfulness.
- Module 4: Vision Goal
- In this module we paint a clear picture of your long-term vision and craft a compelling goal.
- Module 5: Confidence (if needed)
- In this module we develop and model specific techniques and mindsets that leave you with permanent methods to banish low confidence forever.
- Module 6: Communication (if needed)
- In this module you’ll learn about “expression vs impression” and how to use it to your advantage.
- We’ll also develop and model specific communication techniques and methods that give you the power to communicate effectively, authentically and transparently. Your team will thank you for it!
- Module 7: Leadership (if needed)
- In this module you’ll learn the most important foundation of leadership and how to build on it every day. I’ll show you how to earn trust, and specific actions that increase trust. We also cover the 4 disciplines of executive leadership, and the concept of servant leadership and how to apply it.
- Module 8: Business Direction (if needed)
- In this module we’ll identify your strengths and how best to play to them.
- We’ll hone in on what you’re good at and what you enjoy, and identify the intersectional points to build on.
- I’ll get you thinking about the big picture, and relate it back to your ‘Why’ (the Foundation Document).
- Module 9: Goals and Strategies
- Module 8 was the ‘Why’. This module is the ‘How’. We’ll develop a 1-page Goal & Strategy plan for each focus area.
- I’ll teach you how to keep your plans sustainable over the following year. The techniques, once learned, are simple but require consistent action on your part to work towards the goals we identify. I’m your personal trainer but you’re the one who has to lift the weights! I’ll keep you accountable.
- Systems beat goals every time. This module gives you the systems to achieve your goals.
- Module 10: Resilience and Stress Management
- In this module we develop contingency plans to manage any disruptions and problems that might come along. We also put in place concrete strategies to manage and alleviate stress, and reframe threats into something more constructive and actionable.
- Module 11: Health & Fitness
- In this module we look at your diet and exercise and put in place changes to regain your health and fitness. With your body back under control you’ll be looking forward to a longer and more active lifespan.
- Module 12: Locking It In
- In this module we go back to your Foundation Document to review what we’re done and confirm that everything has been covered.
- Bonus Module 13: Finances (optional)
- In this optional bonus module I give you a compressed version of my wealth coaching service. We will cover all aspects relevant to your financial situation and goals, and develop a wealth plan.
- My aim is to teach you what it takes to accumulate wealth, and give you the tools to get where you want to go. I’ll help you avoid typical money mistakes and ensure you get maximum benefit from your hard-earned cash.
- P.S. I’m completely unbiased. I don’t have professional affiliations with any investment providers, and I don’t recommend any specific investment products.
Support
- Between weekly sessions:
- Unlimited support. You can call me any time between sessions. I will answer any questions you have, or clear up anything you’re unsure about, or provide advice and coaching on any situation you’re facing.
- After you have completed the 8-week program:
- Lifetime unlimited Momentum Sessions (by phone, Video Meet or in-person) to keep you on track and accountable.
Ready to Transform Your Life?
Book a FREE No-Obligation Business Clarity Session…
Why Choose Kris de Jong
- I’ve managed large and diverse teams over the years, with significant experience in HR, recruitment, performance and people management. I use an evidence-based approach in my coaching work – one of the reasons my clients get such good results. My coaching framework featured in the management textbook Developing Coaching Skills by Dietmar Sternad.
- I’m used to performing at the highest levels (represented NZ in athletics) with a science background (BSc in Psychology & Biology) and a stack of coaching certifications. I’m also a leadership and business consultant for two New Zealand companies I’ve invested in after achieving financial freedom at 40.
- My coaching practice is highly rated:
- One of the “10 Most Impactful Life Coaches Changing Lives” by America Daily Post
- Awarded “Best Career and Life Coach (Auckland)” by Corporate Vision Magazine.
- Ranked No. 1 for “Best Life Coaches in Auckland” by Auckland Magazine
- Ranked No. 2 for “Best Life Coaches in Auckland” by TopReviews.co.nz
- Ranked in “Top 10 Best Life Coach Auckland” on Yelp
My Expertise
I gained a BSc in Psychology and Biology from University of Waikato.
I was later certified in Cognitive Behavioural Coaching, Professional Life Coaching, Executive Coaching and Executive Leadership.
I’m also a Certified Practitioner of the Global Leadership Assessment 360 (GLA360).
As a member of the International Association of Coaching (IAC), I adhere to a code of ethics that promotes a professional and respectful relationship between coach and client at all times.
I’ve managed large and diverse teams over the years with significant experience in HR, recruitment, performance and people management.
Ready to Transform Your Life?
Book a FREE No-Obligation Business Clarity Session…
Client Testimonial #1: Mark
Kris really helped me hone in on what I wanted to achieve and how to get it. I actually didn’t know exactly what I wanted until it became clear via the coaching process.
I have since actioned many things and doors are opening.
A great investment indeed and I am glad I reached out for help.
Mark
Client Testimonial #2: Jacqui
I had some vague ideas about what I’d like to do but never got around to doing them. Even my partner called me ‘Miss I’m gonna’.
I couldn’t even write a ‘to do’ list as it took so long to do the simplest of tasks, and this frustrated me even more.
I decided that if I wasn’t able to help myself then maybe someone who was trained to could, so I found Kris on the internet and contacted him.
From our initial meeting he was able to summarise my situation correctly and help me map out my future course.
His common sense plans increased my productivity and soon my motivation and confidence. He made me look at my pitfalls; negative thinking and bad habits, and change them.
It all happened so quickly, naturally and easily, but it was all due to his logical, methodical approach.
As Kris said to me, ‘If there is something you want to do, I can help you make the plans to get it done’. And he did.
Jacquie
Featured Entrepreneur Coaching Case Study: Sean’s story
Sean (name changed for privacy) is a mid-career professional in the finance industry with a young family.
Situation
Sean had established a good career after going through some tough challenges. Although he enjoyed his job, he was presented with an opportunity to start a business with a colleague.
He felt excited but nervous at the prospect of going all-in on the unknown. He was feeling stressed and anxious, and a bit directionless.
Goal
Sean wanted to feel more in control and less anxious. He was looking to be more proactive, motivated and focused, and to have a better sense of clarity and direction.
He also wanted to have a better family life and improve his health and wellbeing.
Coaching
During the 8-week entrepreneur coaching process we focused on:
- Mindset
- Vision
- Stress & Resilience
- Time Management
- Work/Business
- Family Life
- Health & Fitness
The first thing we did was to establish a Foundation Document that reflected who he is and where he wants to be.
This helped to define purpose, meaning and clarity, and was used as a touchstone and reference point for his decision-making and planning.
We then optimised his mindset by working through two intensive Cognitive Behavioural Coaching sessions that gave him powerful insights into 4 specific thinking habits we identified that were holding him back and causing anxiety.
Once Sean was aware of these unhelpful thinking patterns, he was able to label them accordingly and deal with them appropriately. This helped him nurture more helpful and constructive thoughts that moved him forward.
The Plan
We created an aspirational long-term lifestyle goal aligned with his foundation that acted as a lode star for him to intentionally move towards.
We then developed three 1-page plans that gave him a Goals & Strategies roadmap for his lifestyle goal trajectory:
- Business goal & strategies plan
- Resilience goal & strategies plan
- Health & Fitness goal & strategies plan
Obstacles
As part of the planning process, we identified the potential obstacles and barriers that might get in the way of getting what he wants.
This flowed into the next step – figuring out ways to mitigate or overcome them.
One major hurdle identified was poor time management, so we decided to dedicate an entire session to addressing this. We developed a smart personal time management system tailored to his specific needs.
This alone was a game-changer for Sean. He could now focus on his priorities and feel confident he was getting the most important stuff done every week.
Outcome
During the coaching process, Sean made the decision to pursue his dream of owning his own business. I’m pleased to report that the business plans are already tracking well.
Time management and resilience were the two areas where Sean felt the most positive impact, leading to increased productivity and reduced anxiety.
He’s learned to cope with stress much more effectively and to bounce back from setbacks with greater ease.
He said he had been on a journey of internal reflection that was confronting and honest, allowing him to break down his own barriers and build a solid foundation from which to grow.
Sean gained clear goals, smart plans and strategies, and tools he can use to deal with challenges along the way.
He finally has the clarity, direction and balance he was looking for.
A successful outcome!
Ready to Transform Your Life?
Book a FREE No-Obligation Business Clarity Session…
Pricing
The fee of $4,500 plus gst is an investment in your future success and will pay for itself many times over. 100% guaranteed.
Marketing folk like to talk about ‘investment’ rather than ‘cost’, but in this case I truly believe my 8-week entrepreneur coaching program (guaranteed to deliver results or your money back!) is a small investment in your future earning potential.
You might be earning $80,000 or $120,000 or $180,000 p.a. and if I can help you improve or extend or protect that earning potential by just 10%, that’s $8,000 or $12,000 or $18,000 you’ll gain.
The ROI on my 8-week entrepreneur coaching program at $4,500 plus gst is huge. Much better than you’d get putting it into a sharemarket growth fund!
Tax Deductibility: Keep a record of all the expenses you incur in starting your own business or buying a business, and talk to your accountant. You should be able to claim this coaching program back from your new business as legitimate, tax-deductible expenses.
Affordable Payment Plan: For added convenience you have the option of splitting your payment into 4 easy instalments of $1,125 +gst.
Guarantee
I made a promise at the top of this page that my 8-week coaching program is “guaranteed to deliver results or your money back”.
And in the pricing section above I promised that “the fee of $4,500 +gst is an investment in your future success and will pay for itself many times over. 100% guaranteed.”
Here’s how my Better-Than-Money Back Guarantee works…
- No-Questions-Asked 100% Money-Back Guarantee: If after the first few sessions you’re not completely satisfied with your coaching, I guarantee you won’t pay any fees. And you get to keep all the program materials you received up to that point. If you’re not happy, you don’t pay.
- Personal Service Offer: After you have completed my 8-week coaching program, you will have a solid plan and some wins already under your belt, and be well on the way to achieving your goals. After that I offer unlimited discounted 1-1 Momentum Sessions (by phone, online video meeting, or in-person) to keep you on track and accountable. First Momentum Session is free. Thereafter at the discounted rate of $325 +gst. I really want you to succeed.
FAQ
Re the Outcome I Deliver for Aspiring Entrepreneurs (4)
It’s a fraction of the cost of staying stuck and miserable in your current job. What price your physical and mental health, and the negative impact on your family?
Coaching is an investment in your future success and will pay for itself many times over. 100% guaranteed.
And you get to do it out-of-hours while you remain fully employed without any loss of income whatsoever.
Overall, the potential downside risks of going it alone are far too costly to do it without coaching. Look at coaching as guardrails to prevent you from making a catastrophic mistake.
With coaching, you’ll get to your dream outcome in a fraction of the time and a fraction of the risk.
And the concepts you learn you’ll be able to apply for the rest of your life.
Tax Deductibility: You should be able to claim this back from your new business as a legitimate, tax-deductible expense. Talk to your accountant.
Affordable Payment Plan: For added convenience you have the option of splitting your payment into 4 easy instalments of $1,125 +gst.
What’s the risk to your happiness and wellbeing if you don’t try? Will ‘future you’ regret not having tried?
Dream? There’s nothing wrong with dreaming, but a business idea is just an idea until you set it in motion. If you’re passionate about your dream, coaching will help you turn it into reality.
Unrealistic? Once you have a specific goal and specific plans, it becomes a lot more realistic. In the coaching program you and I will develop plans that address the feasibility of your idea and contingency plans to navigate potential obstacles.
I’ll help you stay both optimistic AND realistic. This combination will serve you well in any economic climate.
If you’ve spent your career working for someone else, maybe even nearing retirement, it’s a natural question to ask. No matter your age, a healthy challenge can invigorate the soul.
Starting a business is one of the best personal development journeys on the planet. The journey to success is full of drama and ups and downs. You’ll build new business-related and people-related problem-solving skills that will make you a better person for life.
If you value autonomy, being in control of your own life, guaranteed employment, and if you believe in your idea, starting your own business is a great option.
Re Your Likelihood of Achievement (5)
If you find yourself wondering, “Is it worth it?” try rephrasing the question to, “Is achieving my lifetime dream worth it?” Or, going even deeper, “Am I worth it?”
What makes starting a business worth it is the ultimate freedom you gain to control your own destiny. And your income is tied directly to your own performance, and therefore uncapped. As an employee you might have stability, but your income is usually capped by HR or bureaucratic rules, and you probably lack control over your day.
Starting your own business gives you a more exciting and freer lifestyle, and a sense of purpose and pride.
Is there ever a perfect time for starting a business? The right time to start is right now. The sooner you stop putting if off the better you’ll feel.
Things change over time, but consumer behaviours and market dynamics can change quickly in downturns. This creates opportunities for entrepreneurs like you. Larger companies will never be as nimble as you and are usually more concerned with cutting back to protect profits, creating an opportunity for new entrants to gain a foothold.
Did you know that General Motors, Burger King, CNN, Uber and Airbnb were all founded during economic downturns? Many of the best and longest-lasting companies are set up during downturns. The difficult economic backdrop makes them both tougher and more nimble for years to come.
Check out the BBC article, “Why a recession can be a good time to start a business“.
Read Kane Bruce’s answer to the question on Quora, “Why is recession a good time to start a business?“
Or just Google “Why start a business during a recession?”
In our coaching sessions we’ll break things down into steps and create specific plans. Once you have all those thoughts out of your head and captured in a plan, you’ll know what to focus on one-step-at-a-time. That’s how to banish the feeling of overwhelm forever.
These can be learned quite quickly. I’ll show you exactly how using my “How to Acquire New Skills Effortlessly & Easily” process.
Re the Time It Might Take to Get Your Own Business (2)
Having a plan gives you confidence in the timeline.
Have a big goal, but focus on achieving the shorter-term goals on the way. Coaching will give you the plans for that.
Re the Effort & Sacrifice Required (7)
That’s one way to look at it. Or you could reframe it as something that will be challenging and exciting.
Nothing is fixed. You will learn new things and get better at it, I promise.
And don’t forget that as part of the 8-week coaching program you get lifetime unlimited catch-up sessions to keep you on track and accountable.
If you identify your priorities and have good time management systems in place, you’ll have time. And when you do the coaching program, you’ll have both.
Coaching can help you to build confidence and resilience.
What if you succeed? Seriously though, failing is not a backwards step; it’s an excellent stepping stone to success. You’ll learn how to put failure to work for you in my 8-week coaching program.
Jeff Bezos, founder of Amazon, and Jack Ma, founder of Alibaba, both believe it’s okay to fail and that failure is part of the process. Jeff Bezos says being tolerant of failure is a big part of the culture at Amazon and is responsible for its big successes. Jack Ma understands that his many failures prepared him for the path ahead.
Although failure can be painful in the moment, it actually can allow you to unlock great potential. You have to change your mindset on failure and see it as a tool for success, a tool that helps you refine your path and find out what works and what doesn’t.
A bachelors degree can easily cost you $300,000. Lost earnings over the 3-4 years with no income while you complete it accounts for $200,000 to $300,000 of that. Just the fees alone are up to $10,000. Heck, even a diploma costs up to $18,400 in fees, not to mention the lost earnings while you complete it.
And studying part time means you’ll take ~9 years to complete it. Yikes!
But people willingly take on such huge financial costs because they know it’s an investment in their future earning potential.
Coaching is an investment in your future success and will pay for itself many times over. 100% guaranteed.
And you get to do it out-of-hours while you remain fully employed without any loss of income whatsoever.
Overall, the potential downside risks of going it alone are far too costly to do it without coaching. Look at coaching as guardrails to prevent you from making a catastrophic mistake and get you to your dream outcome in a fraction of the time.
Yes you can. Your family life and your financial security will improve when you’re doing what makes you happy and there is “blue sky” wealth on the table. I’ll have you on the path to business ownership in just 8 weeks.
Re the Coaching Process (7)
A good coach will motivate you. But more importantly it’s about providing the right tools for you to succeed in the long term. The concepts you learn during the coaching period will be invaluable for the rest of your life.
Not really. My coaching deals with the present and the future, not the past. I look at your potential and find ways for you to get what you want out of life.
The coaching program comprises a 1-hour session each week and runs for 8 weeks.
Yes, you can call me any time between sessions. I will answer any questions you have, or clear up anything you’re unsure about, or provide advice and coaching on any situation you’re facing.
Generally no more than 2 hours per week.
With my 8-week coaching program, you get lifetime unlimited Momentum sessions (by phone, Video Meet or in-person) to keep you on track and accountable.
Yes, everything is 100% confidential. Even the testimonials and case studies you read here are anonymised to protect my clients’ confidentiality.
Ready to Transform Your Life?
Book a FREE No-Obligation Business Clarity Session…